Managing customers in logistics isn’t easy-especially when you're juggling brokers, carriers, and fast-moving shipments. Spreadsheets or generic CRMs just don’t cut it anymore.Logistics companies need tools that match the pace and complexity of their operations.

The logistics CRM software market hit $8.57 billion in 2024 and is projected to nearly double by 2033, growing at a CAGR of 8.5%. With freight and transportation generating over $1 trillion in revenue, the demand for cloud-based, AI-powered CRMs is rising fast, especially among businesses looking to automate tasks, improve engagement, and track performance in real time.

In this blog, we break down 7 of the best logistics CRM software tools purpose-built for freight and supply chain companies. You’ll find key features, pricing, and use cases to help you choose a solution that fits your sales process, customer journey, and operational goals.

Why Logistics Businesses Need a Specialized CRM

Running a logistics business means working with many people, brokers,carriers, vendors, and dispatch teams. Each has a different job, and keeping everything in sync is not easy. For example, brokers handle contracts, shipping papers, and routes. A regular CRM doesn't support these types of tasks well.

Most CRMs are made for general sales teams. They don’t show shipment updates, don’t connect with freight tools, and don’t help manage carriers. This makes it hard to track deals, follow up with customers, or keep your team on the same page.

A logistics CRM is built for these needs. It helps teams save time with automation, track shipments in one place, and work better together. This leads to faster replies, fewer mistakes, and smoother operations all important for staying competitive.

What to Look for in a Logistics CRM

Choosing the right logistics CRM means focusing on features that support the way freight and supply chain teams work. Here are the most important ones to look for:

1. Integration with Shipping and Freight Systems

The CRM should work smoothly with your existing freight, ERP, or shipping systems. This makes it easier to track shipments, update booking status, and avoid manual data entry.

2. Contact and Deal Tracking

It should let you store all customer, broker, and carrier info in one place. You should be able to track conversations, manage deals, see quote history, and follow each booking from start to finish.

3. Lead Generation and Prospecting Tools

Look for CRMs that help you find and follow up with new leads. Features like automated emails, lead scoring, and prospect lists make it easier to reach the right people.

4. Multi-User Collaboration

Logistics needs strong teamwork. The CRM should let sales, dispatch, and ops teams work together, share notes, assign tasks, and keep everyone in sync.

5. Real-Time Dashboards and Reports

Good CRMs show live updates on deals, shipments, and team activity. Dashboards help managers spot problems early, stay organized, and make smart decisions.

When these features come together, a logistics CRM becomes more than just a contact manager-it becomes a tool that drives faster sales, better service, and smooth day-to-day operations.

The 7 Best CRM Software for Logistics Companies

1.Leadsend 

LeadSend is an AI-powered CRM and lead generation tool made specifically for logistics and freight companies. It helps sales teams handle complicated pipelines, stay organized with multiple decision-makers, and automate their outreach, saving time and resources compared to traditional methods like manual emails or paid advertising.

Every month, LeadSend connects logistics businesses directly with over 22,000 verified logistics professionals, including shippers, dispatch managers, and 3PL decision-makers. This targeted outreach helps companies ensure they reach the right contacts, increasing replies, meetings, and deals.

The platform also provides real-time analytics, daily Slack updates, and clear pipeline tracking, so teams can easily monitor their progress and adjust their strategies. With fast onboarding, flexible setup, and simple pricing, LeadSend helps logistics companies streamline their sales operations and grow faster without extra complexity.

Key Features

AI-Powered Lead Generation

Targets over 22,000 verified logistics decision-makers monthly, helping you reach the right shippers, dispatch heads, and 3PL managers.

Built-In Custom CRM

Organizes all leads, communications, and deal stages in one place—tailored to logistics sales workflows.

Automated Cold Outreach Campaigns

Runs multi-step, personalized email sequences to grow your sales pipeline without relying on ads or manual prospecting.

Daily Slack Updates

Sends real-time activity updates directly to Slack, keeping sales and ops teams aligned and responsive.

Centralized Inbox (Unibox)

Combines all lead responses into one easy-to-manage inbox, ensuring timely follow-ups and no missed opportunities.

Pros

• AI targets 22,000+ verified logistics decision-makers each month
• Combines CRM and cold outreach in one simple platform
• Multi-touch email campaigns increase replies without ad spend
• Daily Slack updates and Unibox keep sales and ops aligned
• Boosts meetings and pipeline growth without extra hires

Cons

• Works best for teams focused on outbound sales
• May take a little time to get used to for new users

Pricing

LeadSend offers a single all-in-one plan priced at $499/month.

This includes:

• Unlimited access to the custom CRM and AI outreach features
• Access to the verified logistics lead database
• Daily Slack updates and a centralized inbox (Unibox)
• Weekly analytics, A/B testing support, and dedicated account management
• Month-to-month billing with no contracts or hidden fees; cancel anytime

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2.Magaya CRM

Magaya CRM is built for logistics companies, especially freight forwarders and 3PLs. It helps manage leads, quotes, customer data, and bookings in one platform fully connected with Magaya’s freight, warehouse, and customs tools.

It reduces manual work by linking sales and operations, so teams don’t have to switch between systems or re-enter data. Real-time tracking and centralized customer records help improve service and speed up decision-making.

For logistics businesses looking for an all-in-one solution that supports the full shipment lifecycle, Magaya CRM provides strong integration and workflow automation.

Key Features

Integrated Logistics Workflow Management

Connects CRM with freight quoting, booking, warehousing, and customs compliance.

Centralized Customer and Deal Management

Stores all leads, quotes, and accounts in one shared system.

Real-Time Shipment Tracking

Gives teams and clients access to live status updates anytime.

Customizable Reporting and Dashboards

Tracks cargo, finances, and performance through built-in analytics.

Best For

Freight forwarders, 3PLs, and logistics providers needing a CRM that connects directly with operations, warehousing, and customs.

Pros

• Works seamlessly with Magaya’s freight and warehouse systems
• Reduces manual data entry through workflow automation
• Provides real-time tracking and visibility for teams and customers
• Modular and scalable based on business size and needs

Cons

• Pricing is not listed upfront and varies by setup
• May need training due to its wide feature set
• More suitable for mid to large freight providers
• Setup may be complex for companies with existing tools

Pricing

Magaya CRM follows a custom pricing model based on your company size and the features you choose. You’ll need to contact their sales team for a quote. Pricing often depends on how many modules you need, and whether you use it with the full Magaya platform.

3.GoFreight CRM

GoFreight CRM is part of a cloud-based freight forwarding platform designed for international freight forwarders and Non-Vessel-Operating Common Carrier’s(NVOCCs). It brings together lead and deal tracking with operational modules like shipment management, warehousing, invoicing, and accounting all in one unified system. This tight integration helps logistics teams stay organized and eliminates data duplication. 

By centralizing tasks like quotes, delivery tracking, and documents, GoFreight helps teams work faster and smarter. Users benefit from automated reminders, a customer portal, and real-time shipment visibility to reduce calls and delays. The platform is praised for its user-friendly interface and strong support.

For freight forwarders wanting an all-in-one CRM that covers sales and operations, GoFreight offers a solid balance of usability and logistics-focused tools at a transparent cost. 

Key Features

Lead & Deal Tracking with Ops Sync

Tracks quotes and shipments alongside lead data, with automated reminders and activity dashboards.

Real-Time Shipment Tracking & Notifications

Provides visibility via customer portal, with alerts to help avoid delays and demurrage fees.

Document & Accounting Integration

Manages files, bills of lading, invoicing, and accounting-all tied to each shipment.

Analytics & Reporting Dashboards

Offers CVP analysis, KPI tracking, and customizable performance metrics.

Best For

Small to mid-sized freight forwarders and NVOCCs seeking an easy-to-use, all-in-one CRM and operations platform with shipment visibility and accounting built in.

Pros

• Intuitive, clean interface praised by users
• Real-time shipment tracking and alerts help prevent demurrage
• Centralized document management makes workflows smoother
• Cloud and on-premise deployment options fit diverse IT setups

Cons

• Pricing requires a quote; no self-service tiers
• Limited API/integration options listed
• Occasional performance issues reported after updates
• Lacks advanced CRM customization compared to enterprise platforms

Pricing

GoFreight uses straightforward quote-based pricing, typically ranging from $100–$500/user/month, depending on modules, deployment, and company size. No free trial is available, interested teams must request a demo and priced quote.

4.CargoWise One CRM

CargoWise One CRM is part of CargoWise’s global logistics platform and is built specifically for logistics service providers. It supports the full customer journey from lead and quote to booking and commission. It is tightly connected with operational modules like transport, customs, and warehousing.

The CRM gives sales and operations teams a unified view of customer activity, so when a quote turns into a booking, records update automatically-no data entry or system switching needed .

Designed for global freight forwarders and logistics enterprises, CargoWise CRM is ideal for businesses seeking deep integration between sales, compliance, and operations in a single, scalable platform.

Key Features

Opportunity Manager & Sales Tracking

Records leads, builds opportunity portfolios, and connects bookings to revenue and commission systems

Campaign & Communications Manager

Lets you run logistics email campaigns and track calls, meetings, and outreach from a central system

Enquiry & Workflow Management

Automatically record and assign customer inquiries, linking them to shipments or quotes in real time

Real-Time Reporting & Analytics

Dashboards that show sales performance, pipeline health, quote conversion, and freight movement metrics.

Best For

Global freight forwarders, large 3PLs, and logistics enterprises that need combined sales, compliance, and operations in one system.

Pros

• Fully integrated into CargoWise’s global logistics network
• Combines sales tracking with operational and compliance workflows
• Real-time insights into pipeline performance and freight movement
• Ideal for global companies dealing with multiple countries, currencies, and compliance needs

Cons

• Part of a larger platform-complex to set up and manage
• Requires help from certified partners for implementation and training
• Overkill for small teams or companies not looking for full-scale logistics integration
• No standalone CRM pricing—must purchase as part of CargoWise One suite

Pricing

CargoWise CRM is bundled into the CargoWise One platform, which follows custom pricing. Costs typically depend on modules, usage, country coverage, and type of deployment (cloud or on-premises). You’ll need to contact CargoWise or a service partner for a custom quote.

5.Method CRM

Method CRM is a fully customizable CRM built for businesses that use QuickBooks. For logistics companies, it helps streamline sales, billing, and customer management by syncing all data with accounting in real time. Instead of juggling separate systems, logistics teams can manage leads, send invoices, and track orders from one platform.

It’s especially useful for small to mid-sized logistics firms that need automation but also want control over how their CRM works. With drag-and-drop tools, teams can customize workflows to match their unique sales and operations process-no coding needed.

Whether you're sending quotes, tracking customer activity, or keeping finance and sales aligned, Method CRM makes it easy to stay organized and reduce manual work.

Key Features

Two-Way QuickBooks Sync

Keeps customer data, invoices, and payments updated in real time between Method CRM and QuickBooks.

Customizable Workflow Automation

Automate lead tracking, job approvals, and billing processes without writing code.

Customer Portal Access

Let customers view estimates, invoices, and job status online—reducing support follow-ups.

Mobile Access & Notifications

Use the CRM on the go and receive real-time alerts to stay on top of deals and updates.

Best For

Logistics businesses using QuickBooks that want to automate customer and billing workflows in one customizable platform.

Pros

• Real-time sync with QuickBooks keeps data accurate
• Customizable workflows for logistics tasks like quoting and invoicing
• Customer portal improves transparency and reduces support load
• Works well for SMB logistics teams that want flexible setup

Cons

• Only integrates with QuickBooks or Xero-limited for other accounting tools
• Doesn’t include freight or shipment tracking features
• May require setup help to customize complex workflows

Pricing

Method CRM offers a 14-day free trial. Pricing is customized based on users and features required. You’ll need to contact their team for a detailed quote depending on your team size and workflow needs.

6.Salesforce CRM 

Salesforce CRM for Logistics is a full-featured platform tailored for freight forwarders, carriers, and shippers. It connects sales, service, and operations teams with live shipment, fleet, and customer data-all in one unified system . Logistics companies can manage leads, quotes, tracking, and customer support without bouncing between tools.

Designed for global logistics operations, Salesforce helps automate complex workflows like route changes, delivery updates, and AI-driven lead scoring. Teams can respond faster to disruptions and deliver personalized experiences at scale.

With its massive customization and strong ecosystem, Salesforce CRM grows with your business from fast-growing carriers to enterprise-level 3PLs and freight forwarders.

Key Features

360° Customer View & Contact Management

Stores all customer data,order history, interactions, shipment updates- in one place 

AI & Predictive Analytics (Einstein/Agentforce)

Predicts high-value leads, auto-generates emails or alerts, and schedules shipments run-time based on data 

Route, Fleet & Shipment Tracking

Provides live fleet and shipment monitoring via dashboards, fleet sensors, and mapping tools 

Workflow Automation & Integration

Automates lead flows, integrates with TMS/ERP, and powerful flow builders for quotes, returns, and compliance handling.

Best For

Large logistics enterprises and global freight operators that need deep automation, AI insights, and integrations across sales, operations, and compliance.

Pros

• Supports global logistics workflows like fleet management and route planning.
• Unified data view enhances cross-team visibility and collaboration
• AI-driven tools help automate outreach, forecasting, and decision-making.
• Rich integration via MuleSoft and AppExchange connects to TMS, ERP, sensors, and more.

Cons

• Setup and customization can be complex and often need consultants .
• Total cost can rise substantially with added AI, integration, and user licenses.
• Overkill for small teams or companies looking for lightweight tools.

Pricing

Salesforce ERP is offered through customizable editions, typically starting around $25/user/month for Sales Cloud, with additional costs for AI, analytics, and integrations. Logistics-specific features are licensed separately,contact Salesforce or a certified partner for a custom quote .

7.Zoho CRM

Zoho CRM is a flexible platform that logistics companies can adapt to their workflows. It connects sales activities with operations like shipment tracking, fleet management, and warehouse coordination. With tools like Zoho Creator and integrated modules, businesses can build custom logistics apps to manage tasks like driver routing and inventory updates directly within CRM. 

This adaptability lets logistics teams centralize customer interactions, delivery updates, and compliance tasks in one place. Whether it's mapping clients for delivery or automating inventory alerts, Zoho CRM supports a wide range of industry-specific use-cases.

Zoho CRM is ideal for logistics businesses that want a single system for sales and operations without building a custom solution from scratch allowing them to scale and adjust processes as they grow.

Key Features

Shipment & Fleet Tracking Integration

Connects with shipping systems and GPS tools to provide real-time delivery and fleet updates.

Custom Logistics Apps via Zoho Creator

Build tailored apps for tasks like inventory, driver management, and order handling without coding.

Customer Mapping & Route Planning

Visualize customer locations on a map to optimize sales visits and delivery routes.

Multi-Module Integrations

Works seamlessly with Zoho Inventory, Books, Desk, Analytics, and external ERP or TMS systems.

Best For

Growing logistics and supply chain teams that need a unified platform for sales and operations without requiring enterprise-scale setup.

Pros

• Highly customizable to match logistics workflows
• Real-time shipment and fleet tracking enhances service
• Mapping tools help optimize delivery routes
• Integrates well with other Zoho and third-party systems

Cons

• Requires setup and maintenance to design logistics-specific workflows
• May need multiple Zoho modules, adding complexity
• Not as turnkey as logistics-native CRM systems

Pricing

Zoho CRM offers a free edition with basic features. Paid plans start at $14–$20/user/month (depending on modules and country). Add-ons like Creator, Inventory, or advanced analytics are priced separately.

How to Choose the Best CRM Software for Logistics Companies

Selecting the right CRM comes down to finding a tool that fits your logistics workflows and supports your team’s daily operations. Here’s what to look for:

• Industry-Specific Features

Choose CRMs built for logistics supporting freight forwarding, shipment tracking, and broker or carrier coordination.

• Workflow Automation

Look for tools that automate follow-ups, confirmations, and reminders to reduce manual work and errors.

• System Integration

Make sure the CRM connects with your existing tools like warehouse software, accounting systems, or fleet tracking platforms.

• Scalability and Customization

Your CRM should grow with your business and allow easy customization to fit your processes.

• Real-Time Dashboards and Reports

Clear analytics help you track sales performance, team activity, and shipping timelines.

• Ease of Use and Support

A simple interface and responsive support team make onboarding easier and boost adoption across your sales and ops teams.

Choosing a CRM with these traits will help logistics businesses improve efficiency, close more deals, and deliver better customer service.

Why LeadSend is Ideal for Modern Logistics Teams

LeadSend is built specifically for logistics businesses that need both outreach and lead management in one place. It eliminates the need to juggle between separate tools and gives teams everything they need to grow faster and stay organized.

Here’s why logistics teams choose LeadSend:

Custom CRM for Logistics Sales

Organize leads, contacts, and communications in one place, tailored to logistics workflows and sales cycles.

Targeted Outreach to 22,000+ Decision-Makers

Reach verified shippers, dispatch heads, and 3PL managers with data-backed, persona-specific campaigns.

Flexible Persona Targeting

Adapt your outreach by switching between multiple logistics buyer types and market segments as priorities shift.

One Platform for CRM + Outreach

No need for multiple tools-LeadSend combines lead management and cold outreach into one easy-to-use solution.

Daily Slack Updates for Team Visibility

Get real-time activity reports and updates via Slack to keep your sales and ops teams aligned.

Easy Setup and Predictable Pricing

Fast onboarding, no contracts, and a flat $499/month make it simple to get started and scale outreach with confidence.

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Final Thoughts – Choosing the Right CRM for Logistics

The best logistics CRM isn’t always the one with the most features-it’s the one that fits your workflow, helps your team move faster, and delivers real results.

• If you’re a growing company, choose a CRM that’s easy to set up and doesn’t require months of training.
• For teams focused on outreach, a tool that combines CRM and lead generation (like LeadSend) can save time and money.
• Avoid overpaying for features you won’t use-look for tools that prove ROI through better pipeline visibility, faster follow-ups, and more booked meetings.

Whether you need an enterprise-grade solution or a lightweight, high-impact platform, choose a CRM that helps your logistics business grow without slowing you down.

Try LeadSend today. Book a Demo

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